Our new premium rum range made its London debut at the recent The Whisky Exchange Rum Show, one of the United Kingdom’s most anticipated events for the global rum community. The annual event attracts industry professionals, producers, retailers, enthusiasts, and consumers, offering a platform to discover some of the world’s premium rums.

Over two days, visitors were invited to explore the depth and versatility of the Angostura rum portfolio through guided tastings and immersive brand experiences. Guests discovered the rich heritage, craftsmanship, and versatility of our rums through expertly crafted cocktails to premium sipping expressions such as Angostura Grand Reserve 1919®.

Angostura’s UK Brand Ambassador, Samuel Shekleton and Global Brand Ambassador, Daniyel Jones,  engaged attendees with the stories behind the portfolio, sharing insights into Trinidad and Tobago’s rich rum-making heritage and the expertise that has shaped the brand for more than two centuries.

Daniyel Jones also joined the Rum Show’s main stage programme, where he introduced the audience to Angostura highlighting the unique qualities of the premium rum portfolio and offering a closer look at the artistry and innovation, behind its production.

The event marked another significant milestone in strengthening Angostura’s presence in the United Kingdom. It created new opportunities to connect with consumers and members of the drinks trade while introducing the new premium rum range to one of the world’s most influential rum audiences.