Did you know that Angostura’s products are available on Royal Caribbean International’s newest and largest cruise ships – Icon of the Seas and Utopia of the Seas? This achievement underscores our expanded presence in the cruise industry, bringing a taste of Trinidad and Tobago to a global audience aboard some of the world’s most luxurious vessels.
The strategic placement aligns with Angostura’s commitment to enhancing brand visibility and carves the way for us to tap into the luxury hospitality sector of the cruise industry. It positions our products as part of exclusive, memorable experiences for travellers who will continue to seek out Angostura® products after their cruise.
Angostura® 7-year-old rum and range of bitters – ANGOSTURA® aromatic, orange and cocoa – are prominently placed on the Royal Caribbean International cruise ship, Utopia of the Seas for passengers.
Amaro di Angostura®, Angostura® 5-year-old, Angostura 1919® and range of bitters are available for passengers on the Icon of the Seas.
Angostura’s Chief Brand Educator, Raymond Edwards, conducted immersive rum training sessions with the bartenders on these cruise ships.
The training sessions delved into Angostura’s rich history and crafting cocktails with a focus on swizzling techniques. Through these masterclasses, Angostura® is able to bring a taste of its iconic products to the high seas.
So, the next time you’re aboard one of these Royal Caribbean International cruise ships, be sure to ask your bartender to craft you a cocktail featuring Angostura® products. Whether you’re savouring our classic Queen’s Park Swizzle or trying an inventive drink with ANGOSTURA® bitters, make sure to sit back, relax, and toast to an unforgettable journey at sea!